Manager of Cable and Media Affiliate Sales and Marketing
New York City (Chelsea) (Greater New York City Area)
The Manager of Cable and Media Affiliate Sales and Marketing is responsible for establishing and maintaining affiliate cable and satellite marketing partnerships and promotions for the Here Television network, the heretv.com website and the resulting original programming, products and initiatives. This role will be responsible for securing carriage agreements, implementing marketing and executing promotional partnerships that align and further the exposure of the Here Television brand. This position requires an experienced Manager who will work closely with the GM/EVP to assist in the renewal and expansion of Here Televisions cable and satellite distribution. The candidate must have experience with planning and executing cross-platform initiatives. This position will need to work across departments creative, media, digital, legal, advertising sales, programming, marketing, and publicity. The ideal candidate must have a full understanding of the legal and fulfillment needs for promotions as well as possess the ability to manage partner expectations while keeping Here Televisions priorities and goals in mind.
Responsibilities:
Responsible for securing and maintain nationwide cable, satellite, and IPTV carriage and distribution.
Identify and evaluate key marketplace trends; seek opportunities for Here Television to create relevant affiliate partnership and co-marketing offerings with and for affiliates that build value for the Here Television brand.
Lead the development of all strategic and innovative multiplatform initiatives to generate affiliate subscription revenue and partnership opportunities (includes programming integration, co-promotions and local market affiliate sponsorship opportunities).
Evaluate and adjust network affiliate sales marketing strategies to meet changing distribution business landscape, new technological platforms and local market needs.
Provide leadership on emerging online and television industry and advertising trends, technological capabilities, Video On Demand, online subscriptions, and competitive practices.
Work with programming to strategically develop local sponsorship opportunities/programming events according to calendar and affiliate needs.
Manage all network promotional activities, including sweepstakes, contests, watch-and-wins, and related incentives to promote tune-in and consumer engagement.
Work with creative team in effective execution of initiatives to be delivered to Affiliate Advertising Sales, and Programming/Marketing as necessary
Develop Affiliate road show presentation strategy and messaging plan
Be responsible for planning, monitoring and submission of affiliate budget
Balance national affiliate goals and requests in relation to the Here Television brand
Provide initiative related reports on a regular basis to Programming and Finance departments.
Create, develop and implement marketing and promotional opportunities and local events for affiliates that build value.
Responsible for all event marketing and trade shows.
Function as liaison between Marketing, Affiliate Sales and Programming.
Requirements:
Bachelors Degree or equivalent years of work experience
Minimum 5 years of experience in TV affiliate marketing; affiliate sales and relations within entertainment and media, preferably at a cable network or MSO with established industry contacts.
Demonstrated leadership skills to manage deals cross-function and cross-platform
Detail-oriented; Superior analytical skills; ability to interpret numbers and research into meaningful conclusions and/or recommendations
Extensive multi-media experience with strong understanding of current digital and interactive marketing tactics
Strong leadership & interpersonal skills
Ability to travel as needed to events, trade shows, etc.
Ability to manage deadlines and priorities across organizations
Excellent presentation skills and ability to communicate effectively to diverse and varied audiences include advertisers and partners
Able to function well in a fast-paced, dynamic, team environment as well as a proven ability to function with autonomy
Please submit cover letter/resume & salary expectations and/or salary history to jobsNY@heremedia.com.
Network Internships
Here Media offers qualified, college-level students the opportunity to participate in quarterly, uncompensated internships available in our offices in New York City. In general, most internships last for 3 months, at 10-16 hours per week. See basic internship descriptions and locations below. To apply for internships, please send resumes to
jobsNY@heremedia.com.
Internship -- Video Production Intern, New York
The Video Production internship will expose interns to the full arc of production from conception to shooting and may include hands-on duties ranging from booking guests, scheduling shoots, securing locations, materials preparation, running errands, making script copies, transporting production equipment to/from shoots, handling props, running video cameras, cue cards, etc.
The most successful candidates will be proficient with Word and Excel, internet savvy, highly creative, organized, and have good problem-solving and communication skills. Candidates with prior production experience and a career goal in television production preferred.
Equal Employment Opportunity
here! Networks strongly supports equal employment opportunity for all
applicants regardless of race, color, sex, religion, marital status,
national origin, age, sexual orientation or preference, medical condition
(including pregnancy) or protected disability where it is unrelated to the
ability to perform a job, or status as a Vietnam-era or special disabled
veteran, or any other category prohibited by federal, state, or applicable
local law, regulation, or ordinance.
